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How to Pick a College? Data Crunchers Hope to Help

WASHINGTON (AP) — For many high school seniors, fall means deciding where to apply for college and maybe visiting a guidance counselor. Data crunchers hope to help.

The popularity of social media sites and advancements in the ability to analyze the vast amounts of data we put online give members of the class of 2015 more tools than ever to help chart their next step, even if finding the right college is an inexact science.