California School Boards Association
Under general supervision of Sr. Director of Communications, leads, oversees, and coordinates the development, preparation, and productions of print and electronic communication from creative concept to final print; sets priorities and directs the work of assigned staff on a project or day-to day basis; researches, writes, and edits publications on education programs and policies; fosters cooperative working relationships among Association departments and acts as liaison with various educational, community, public, and government agencies; and performs related work as required.
- Plans, schedules, prioritizes, and assigns writing and editing work in consultation with assigned supervisor; communicates status of projects in accordance with established priorities; instructs staff in work procedures.
- Provides technical and functional direction to assigned staff; reviews and controls quality of work; provides input in completing employee evaluations.
- Inspects assigned work products and recommends appropriate actions for improvement; assists in developing work plans, procedures, and deadline schedules.
- Plans, oversees, coordinates, writes, produces, and edits print and electronic communications, including news stories and features, newsletters, websites, articles, new releases, public service announcements, fact sheets, fliers, display materials, magazine articles, books, brochures, technical reports, and other written materials.
- Oversees the assignment and work of freelance writers to produce editorial content that appropriately represents the Association’s perspective and style.
- Oversees and performs content management activities to generate new content and maintain existing content on the Association’s website; develop, monitors, and coordinates web content and design.
- Coordinates efforts to connect members of the public to the Association via publications, website, and other media.
- Oversees, coordinates, reviews, edits, proofs, and formats texts for the Association’s publication, website, and other communications to ensure accurate and effective communication; writes original materials.
- Conducts background research and analysis in order to develop story/message concepts as well as to prepare responses to public inquiries on a variety of topics as instructed.
- Develops and maintains photos and graphic images representing Association programs, staff, members, events, and developments.
- Serves as a liaison to employees, the public, private, organization, community groups, and government and school district officials.
- Provides support and recommendations for Association special events as required.
- Reads and demonstrates an understanding and adherence to CSBA values, policies, and practices.
- Demonstrates respect, honesty and professionalism at all times.
- Performs other duties as assigned.
Experience, Knowledge, and Abilities
- Basic principles of supervision and training.
- Methods and techniques of communications writing and editing for new media, marketing, and community relations.
- Methods and practices applied in design and implementation of public affairs and news media print and electronic communication materials.
- Research design, methods, analysis, and reporting.
- Sources of information related to a broad range of education policy and programs.
- Applicable Federal, State, and local laws, regulatory codes, ordinances, and procedures relevant to assigned are of responsibility.
- Public relations techniques.
- Recent and on-going developments, current literature, and sources of information related to assigned duties.
- Record keeping principles and procedures.
- Modern office practices, methods, and computer equipment and applications related to the work.
- Techniques for effectively representing the Association in contacts with governmental agencies, community groups, and various business, professional, educational, regulatory, and legislative organizations.
- English usage, grammar, spelling, vocabulary, and punctuation.
- Techniques for providing a high level of customer service by effectively dealing with the public, vendors, contractors, and Association staff.
- Plan, schedule, assign, and oversee activities of assigned staff.
- Inspect the work of others and maintain established quality control standards.
- Identify and implement effective course of action to complete assigned work.
- Apply writing style and techniques appropriate for differing business and journalistic/community relations purposes.
- Oversee and create effective strategies and approaches for use in public information programs.
- Oversee and edit written materials.
- Analyze communication needs, interpret, and develop ideas, and conceptualize, visualize, and develop best approaches to achieve desired results for assigned projects.
- Oversee and produce neat, accurate, and quality line work.
- Analyze, interpret, summarize, and present technical information and data in an effective manner.
- Prepare clear and concise reports, correspondence, procedures, and other written materials.
- Interpret, apply, explain, and ensure compliance with applicable Federal, State, and local policies, procedures, laws, and regulations.
- Effectively represent the Association in meetings with education institutions, governmental agencies, community groups, and various businesses, professional, and regulatory organizations, and in meetings with the public.
- Establish and maintain a variety of filing, record keeping, and tracking systems.
- Organize and prioritize a variety of projects and multiple tasks in an effective and timely manner; organize own work, set priorities, and meeting critical time deadlines.
- Operate and maintain modern office equipment, including computer equipment and specialized software application programs.
- Use English effectively to communicate in person, over the telephone, and in writing.
- Use tact, initiative, prudence, and independent judgment within general policy, procedural, and legal guidelines.
- Establish, maintain, and foster positive and effective working relationships with those contacted in the course of work
- Any combination of training and experience equivalent to an bachelor’s degree or higher with major coursework in journalism, English, public affairs/relations, communications, public or business administrative, or related field with five (5) years of experience in editing and production or various forms and styles of communication and/or media programs and project similar to those administered by Association or related experience.
Special Conditions of Employment
Applicants must possess a valid California driver’s license, proof of insurance and reliable transportation for use on Association business.
Cover letters, resumes and applications should be submitted in Word or PDF format as an attachment and emailed to firstname.lastname@example.org. The application may be scanned and included with your submission. Please include the Job Title and Job ID in the subject line of your email. Please indicate your salary requirements and salary history in your cover letter. Your application packet may also be faxed with a cover page to the attention of Human Resources at (916) 669-3321, or mailed to California School Boards Association ATTN: Human Resources 3251 Beacon Blvd, West Sacramento, CA 95691. EOE
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